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You are here: Home / Uncategorized / 4 Reasons Why I Rebranded My New Blog

4 Reasons Why I Rebranded My New Blog

November 5, 2017 by Joyce Cortes Mackenroth 25 Comments

(This post may contain some affiliate links. Read my full disclosure.)

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Explanation of 4 Reasons Why I Rebranded My New Blog

Today marks the debut of my revamped blog, Unshakeable Joy. While I’ll always cherish the memories of my previous blog, Live Laugh Love Post, which accompanied me through challenging moments, it was time for a change. Allow me to share four key reasons behind the decision to rebrand my blog.

4 reasons why I rebranded my new blog

4 Reasons Why I Rebranded My New Blog

  1. Choosing the perfect name for my blog. Several months back, I found myself contemplating a shift in my blog’s name. It was essential to me to offer something distinctive to my readers, as I sensed my previous blog name wasn’t quite hitting the mark. Today, having rebranded with this new name, I feel a sense of improvement and satisfaction.
  2. Discover my true calling. Over the course of nearly five years, I dedicated myself to writing numerous posts on my old blog. However, I couldn’t shake the feeling that something vital was missing. It dawned on me that I hadn’t truly discovered my passion before diving into blogging. Reflecting on the experiences of renowned bloggers who had opted to rebrand their platforms, I delved into their insights and examined my own blog name. It became evident why my old blog name lacked appeal. Determined to infuse my passion into my blog’s identity, I embarked on a search for a more fitting name. Eventually, I settled on “Unshakeable Joy,” inspired by Bible verses that evoked feelings of peace and happiness within me. With this newfound clarity, I proceeded to rebrand my blog, finding deep satisfaction in the process.
  3. Embark on a journey of creative renewal with God. Reflecting on my old blog, I realized its previous name lacked appeal and significance, failing to resonate as a blessing. Seeking divine guidance, I turned to the Lord for clarity. His response urged me to carefully consider my blog’s identity and content, with a focus on nurturing faith and guiding readers towards Him. Embracing His counsel, I’ve embraced a new creative direction, dedicated to selflessly aiding others on their spiritual journeys.
  4. Share my bond with the community. When I unveiled my rebranded blog, the joy of seeing its new name filled me with happiness. Today, I embrace sharing my connection with my readers, guided by the wisdom that the Lord encourages us not to fear revealing ourselves to others. As Psalm 16:8 reassures, His presence grants me strength and steadiness. With this confidence, I choose not to hide my thoughts but to openly engage with my audience. In the blogging community, authenticity fosters true connection and support, as we come together to uplift and assist one another.

Maintain your focus and consistently prioritize sharing your creativity and building connections. Trust in the Lord to nurture your brand and lead you toward business success.


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About Joyce Cortes Mackenroth

My name is Joyce. I'm a founder of Unshakeable Joy. I'm a follower of Christ and I am a woman to blog whatever I feel like - a faith-based blog where I write and share about living a better life through God's Grace with Bible Verses. I am a mother of two adult sons, grandmother, adopted mother, and a blessed wife. Click here to learn more about starting a blog.

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Reader Interactions

Comments

  1. Terri Beavers

    November 12, 2017 at 06:21

    I love your new name and have been thinking about rebranding one of my blogs. Your post is sure pushing me in that direction, I think it would be a good move on my part.

    Reply
    • Joyce Cortes Mackenroth

      November 12, 2017 at 18:22

      Thanks for reading this πŸ™‚

      Reply
  2. Tina Grant

    November 12, 2017 at 17:24

    These are all good reason to rebrand your name. I wish you success in your new adventure

    Reply
  3. Joyce Cortes Mackenroth

    November 12, 2017 at 18:22

    Thank you πŸ™‚

    Reply
  4. Myrah Duque

    November 12, 2017 at 19:11

    A blog should be YOU, your passion, your voice, your PLACE. If it;s not offering you these things, then rebrand is the solution. LOVE your new name.

    Reply
    • Joyce Cortes Mackenroth

      November 12, 2017 at 21:10

      πŸ™‚ Thank you, Myrah

      Reply
  5. Ruth I.

    November 13, 2017 at 00:54

    I think you made the right choice about rebranding and your blog name. I like the Unshakeable Joy better than the first. This name for me offers something that would pick my interest.

    Reply
    • Joyce Cortes Mackenroth

      November 13, 2017 at 14:45

      Ruth, thank you πŸ™‚

      Reply
  6. Khsuhboo

    November 13, 2017 at 18:00

    I am glad you made a tough call and you are now happy with the results! Keep blogging πŸ™‚

    Reply
    • Joyce Cortes Mackenroth

      November 13, 2017 at 23:03

      Thank you πŸ™‚

      Reply
  7. Chelsea Pearl

    November 14, 2017 at 00:23

    Congrats on the transition, I know that can be so overwhelming! Finding your passion is everything, and it totally can change every few years. We are humans, it’s natural to change, and change is good!

    Reply
    • Joyce Cortes Mackenroth

      November 14, 2017 at 10:08

      Thank you, Chelsea

      Reply
  8. Rahul Sharma

    November 14, 2017 at 08:01

    Evolution of blogs or website is mandatory if you and your users are not happy with the design and experience. Now your blog is looking really classic and interesting formatting of content.

    Thank You,
    Rahul Sharma

    Reply
  9. angie

    November 14, 2017 at 12:14

    some times change is the best thing to do, while it may change a bit after all it is still your blog

    Reply
    • Joyce Cortes Mackenroth

      November 14, 2017 at 22:27

      Agreeable. Thank you, Angie…

      Reply
  10. Leigh Borders

    November 14, 2017 at 20:27

    Sounds like you made the right decision. Rebranding is sometimes the right thing to do to move to the next level.

    Reply
    • Joyce Cortes Mackenroth

      November 14, 2017 at 22:26

      Yes, thank you πŸ™‚

      Reply
  11. Ayesha FArhad

    November 15, 2017 at 02:28

    Sometimes rebranding is all it takes to give a push in the right direction! I am currently in the same position trying to rebrand my blog as well!

    Reply
    • Joyce Cortes Mackenroth

      November 15, 2017 at 21:40

      Yep! Thanks!

      Reply
  12. Crystal

    November 15, 2017 at 07:37

    It certainly seems as though the right decision was made. It’s important to connect with your brand, but more important to just be you.

    Reply
    • Joyce Cortes Mackenroth

      November 15, 2017 at 21:41

      You are correct, thank you for stopping by here πŸ™‚

      Reply
  13. Heather Johnson

    November 15, 2017 at 16:45

    Rebranding your website can be a total positive! Sometimes you just have to change things up!

    Reply
    • Joyce Cortes Mackenroth

      November 15, 2017 at 21:40

      Heather, thank you for stopping by here πŸ™‚

      Reply
  14. Bernadette Callahan

    November 17, 2017 at 16:48

    Love the name! Something I would definitely remember. Sometimes we start out writing with a certain direction and we just need a little change, so rebranding can be a great option.

    Reply
    • Joyce Cortes Mackenroth

      November 17, 2017 at 21:59

      Bernadette, thank you for stopping by here πŸ™‚

      Reply

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My name is Joyce. I'm a founder of Unshakeable Joy. I'm a follower of Christ and I am a woman to blog whatever I feel like - a faith-based blog where I write and share about living a better life through God's Grace with Bible Verses. I am a mother of two adult sons, grandmother, adopted mother, and a blessed wife. Click here to learn more about starting a blog. Read More…

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